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Destinations: Greening COP 15

How to implement vitalized sustainable events that transform a destination. The COP15 event sets new levels of sustainability performance, process and commitment. But did it achieve its objectives?
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Wednesday: 1:30-3:00pm
Room: Korbel 4E
Guy Bigwood
Guy Bigwood's picture
Guy inspired and led the implementation of a multi-stakeholder destination sustainability team to capture and share the key learnings from COP15. Working in conjunction with Michael Luehrs, they led the integration and resulting certification of COP15 with the BS8901 standard. Currently they are finalising the COP15 event assessment report and the creation of the Copenhagen Sustainable Meetings Protocol.
Michael Luehrs
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In December 2009, 15,000 delegates will meet in Copenhagen, Denmark to negotiate a new global climate deal at the United Nations Climate Change Conference. The event sets new levels of sustainability performance, process and commitment. But did it achieve its objectives? What long term legacy did it leave in the destination and what can other DMOs and organizers learn from this experience?

This session will provide delegates with an overview of the Copenhagen Sustainable Meetings Protocol, a framework of sustainability principles, standards and initiatives used by the COP 15 taskforce in order to spark innovation and change towards an aggressive low carbon destination strategy.

PARTICIPANT OUTCOMES:
1. Identify how an umbrella framework can guide you in the selection and integration of the correct local and international sustainability standards (BS8901, APEX, GRI), certifications and initiatives. See how BS8901 offers a management system organizing an event more profitably, efficiently and responsibly.
2. Develop new techniques for building multi-stakeholder public-private teams that accelerate the implementation of a destination sustainability strategy and deliver measurable results.
3. Evaluate how strategic supply chain management and sponsorship strategies can dramatically increase the sustainability of your event.

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Content copyright 2009 by Green Meetings Industry Council, Verdant Event, and conference attendees. All rights reserved unless otherwise noted.
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